China pushed back to 2023 due to travel restrictions

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As pandemic travel restrictions continue to hamper Interior Lifestyle China’s large contingent of international exhibitors, organizers have decided to postpone the 14th edition of the fair to 2023. The fair, which was previously scheduled to take place in September from this year is well known for drawing in crowds and exhibitors around the world.

“While regrettable, it was necessary to make this decision at an early stage to give exhibitors some certainty when planning their marketing budgets for the calendar year,” says Ms. Wendy Wen Senior General Manager of Messe Frankfurt (HK ) Ltd. wave of Omicron, it is highly doubtful that China’s international borders will open in time for a productive show in September. Given that approximately 50% of our exhibitors are international, this postponement is in the interest of all parties, including domestic buyers who would have suffered from a reduced product range had the show taken place this year. »

Despite the postponement, show organizers will continue to help keep industry players on their toes this year. A series of roadshows in China as well as networking events will help domestic buyers discover what’s new and the next trends in high-end design. “As we focus on a strong comeback in 2023, our roadshows will allow brands to connect with China’s domestic market and enjoy meaningful engagement with buyers in the meantime,” adds Wen.


About Interior Lifestyle China

Interior Lifestyle China is a leading international trade show for homewares and lifestyle products, bringing together mid-range and high-end exhibitors from around the world to showcase their latest quality products and gain access to the Chinese market. The fair is organized by Messe Frankfurt (Shanghai) Co Ltd. For more information, visit https://interior-lifestyle-china.hk.messefrankfurt.com/shanghai/en.html.

On Mass Frankfurt

The Messe Frankfurt Group is the largest organizer of trade fairs, congresses and events in the world with its own exhibition center. The Group employs approximately 2,300* people at its headquarters in Frankfurt am Main and in 30 subsidiaries around the world. In 2021, the company had to face the challenges posed by the pandemic for the second consecutive year. Annual revenue will be around €140* million after reaching €736 million in 2019 before the pandemic. Even in the difficult times caused by the coronavirus pandemic, we are globally networked with our industrial sectors. We maintain close ties with our industry sectors and effectively serve the business interests of our customers through our Fairs & Events, Venues and Services business areas. One of the Group’s major assets is its very dense global sales network, which extends throughout the world. Our comprehensive range of services – both on-site and online – ensures that clients around the world benefit from consistently high quality and flexibility when planning, organizing and managing their events. We are expanding our digital expertise with new business models. The wide range of services includes the rental of exhibition grounds, the construction and marketing of trade fairs, staff and catering services. Based in Frankfurt am Main, the company is owned by the city of Frankfurt (60%) and the state of Hesse (40%). For more information, visit www.messefrankfurt.com.

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